Influencers & UGC

Struggling to generate UGC?

July 21, 2021


Struggling to generate UGC? 

Try EGC (employee-generated content).

EGC can get up to eight times more engagement than branded content, PLUS it’s free! 

We strongly recommend this, especially for brands just starting out. 

Examples of EGC: 

  • Video/photos of employees packaging and mailing orders.
  • Employees talking about why they love working for the brand. 
  • Tours of the warehouse or office. 
  • Video explaining how the product is made.
  • Day in the life of a founder.
  • Short video of the founder explaining why they started the brand.

Check out this example from a small DTC brand called Study Break. The founder is constantly creating new content! 

Become the smartest marketer in the room.

By signing up you agree to our terms of use

Related Content

window.lintrk('track', { conversion_id: 10616324 });